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Wednesday, April 10, 2013
Review: No (Pablo Larrain, 2012)
No is an engrossing, behind-the-scenes period docu-drama from Chilean director Pablo Larrain, revolving around the pivotal 1988 referendum to usurp dictator Augusto Pinochet.
Gael Garcia Bernal (Y Tu Mama Tambien) stars as Rene Saavedra, a talented and sought-after ad-man who is poached to lead the creative team behind the NO campaign. Despite pressures up the hierarchy, Rene wasn’t interested in provoking fear or bombarding viewers with the images presenting the negatives of the Pinochet regime, believing a happy, upbeat and colourful tone was the key to winning over the people. Lucho Guzman (Alfredo Castro), Rene’s Boss, and his YES associates view his siding as traitorous and foolish, but Rene accepts the challenge to convince an oppressed nation that the future will be defined by positivity.